Why email marketing is better than social media marketing?

In 2018 social media still remain a great marketing tool. Some good marketing strategies can generate debates and they connect audiences with you business. However, email marketing is said to be 20 times more effective than social media even if emails are prone to getting pushed aside, deleted or ignored entirely. Email marketing campaigns are …

Must Have Ecommerce Email Campaigns to Grow Revenue

Email is still the best channel in terms of return of investment for ecommerce. So what are the best ecommerce email campaigns to increase your sales? Hopefully you already build your list of email subscribers. After that you can start small and send good campaigns in order to keep your customers engaged.

Black Friday Step by Step – Learn how to prepare your Online Shop

If you have not already started, it’s time to get ready for Black Friday, the world’s largest sales campaign.The phenomenon has grown year by year and the sales generated by Black Friday have increased steadily, reaching about $3 billion in 2016. Whether it is the first Black Friday you organize or not, we have prepared a …

Improve your ecommerce email marketing strategy with these ideas!

MARA is all about marketing automation, as you know it. You might be already using our 20+ automations scenarios or any other email marketing automations solutions, which probably increased your revenue already. Some other very effective strategies that work together with automations can be used to increase revenues even more. Optimizing campaigns from time to time …

6 Best Performing Email Retargeting Campaigns

Those are the best performing email campaigns that you must have for your ecommerce business. If you don’t know how to create them, get in touch with us or create a free account. There’s no specific order for the following campaigns, because the results are different based on each shop, industry size or target.