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Advantages of PUSH Notifications
- Very easy to install and start sending
- Very low unsubscribe rate
- Instant delivery to any number of subscribers
- High click rate of about 30-40%
- Do not require personal identifiable information (like email address)
- Almost FREE
- Can be sent to individuals or segments of your subscribers
- Allow for personalization and dynamic tags
Examples of PUSH Notifications campaigns for Ecommerce
- Recover of abandoned carts
- Send promo offers, similar to sending newseltters
- Say Happy Birthday to each subscriber separately
- Send personalized vouchers
- Retarget visitors who left the website without buying
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