Marketing Automation Scenarios
Email marketing is the best performing channel, with the highest ROI. In the last years, general newsetters changed with personalized content, and emails sent based on user activity became increasingly important.
Cookie Law Message
Display a cookie law message to new visitors
EXIT Intent free delivery voucher
Give a FREE delivery voucher to users with items in cart who try to exit the website
EXIT Intent Email Collector
Collect email addresses following visitor exit intent
Email Collector – 3 pages new visitors
Collect email addresses from new visitors who viewed at least 3 pages
Product bounce – 3 pages
Display a product user was interested in after a few viewed pages.
Send a welcome email to people who subscribe from our popups
Weekly newsletter with new items
Send a weekly newsletter to all subscribers with new products added
Site Search retargeting
Retarget people who used search function a day ago
Reactivate dormant users
Send email to users who have last email open/click 90 days ago
Cross sell after purchase
Send an email one day after purchase with cross-sell products
Category browse retargeting
Retarget people who visited product categories on the website
Product browse retargeting
Retarget people who visited some products a day ago
Birthday voucher 3 days before
Send a voucher 3 days before user birthday
Last purchase 3 months ago
Remind people who last bought from you 3 months ago
Send a birthday wish to people who celebrate today
Past purchase review
Get a review after 5 days after a purchase
Send an email to people who abandon checkout page
Send an email to people who add to cart and abandon it
Post purchase survey
Display on purchase confirmation page. Use this to find out why people are buying from you.
Displayed right after people unsubscribe from your emails. Find out why and improve your email marketing.
What keeps you from purchasing?
Poll displayed on checkout page to find out why users are reluctant to finish purchase.
Cart abandonment PUSH
Send a push notification to people who add to cart and abandon it
Checkout abandonment PUSH
Send a push notification to people who abandon checkout page