Increase conversion rate
Increase average order value
Make clients to buy again
A pleasantly impressed vizitor is easier to turn into a client. Offer him personalized information based on his interets and help him to find easily what he is looking for.
Sometimes good design might bring lower conversion rates. Try various texts, colors, messages to see what converts best and which bring you the highest number of conversions.
Last step before purchase confirmation is the hardest and very often is postponed. Remind your clients about your business and your products and sometimes give them something for free to encourage buying.
It's 5 times more expensive to get a new client comparing to selling to an old one. Each product/service has a buying cycle or has related products which will bring more business.
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