HTML/Email UTM Params builder

Add UTM tracking params to all URL's for a HTML or email content.

This tool is part of Marketing Tools

Convert all links with UTM params for entire html

Enter one or more URL's to add UTM tracking to each of them

Use our predefined UTM tracking params for various use cases.

UTM campaign. Required. Name of the campaign: e.g. weekly_promo, autumn_sales, black_friday

UTM source. Usually referrer like: facebook, newsletter, affiliate

UTM medium. Marketing medium used for the click: banner, link, email, push, cpc, ad

UTM content. Use it to identify banners or ad zones or A/B testing versions.

UTM term. Identify paid keywords or different text links words.

Generated links with UTM tracking params:

Copy and share the generated links below on mediums you are using to bring traffic to your website.

Remember! Do not use links with UTM params on your own website. You lose important traffic sources.

What is HTML/Email UTM builder

Our UTM link editor will add UTM tracking params to all links found in your HTML text.

If you only need to add UTM params to one or a few links, see Best Google UTM Builder

How should I use HTML UTM link generator?

Copy and paste the entire html you want to add UTM params to the links inside. Select from one of our examples or enter your custom params. Click Add Tracking to add UTM params to all your links

Why are campaign utm params important?

If you want to send an email with this html or to publish it on another website to bring you more traffic, then you are a smart marketer. This is the only wat to correctly track every marketing campaign you invest time and effort into.

What are campaign URL builder examples?

Our UTM tracking examples come from our experience in working with analytics solutions. Use them for free if you want to learn how to correctly track your marketing campaigns using UTM params.

Example of a link to our website:

The same link with UTM tags added: (scroll to the right)
  • Campaign Name: promo
  • Content: right_side
  • Source: facebook
  • Medium: cpc
  • Term: (not defined)

Ready to grow your business?


YES, I want more sales